Prominent members of the music, entertainment and apparel industries have joined the advisory council of Lyric Jeans, Inc., (PINKSHEETS: LYJN) to assist in the company’s growth and strategic direction.
The influential group includes:
Trent Maclean is a well respected retail and apparel industry veteran. With over 25 years experience in the business, he acted as President of Liz Claiborne Canada, President of Seven for All Mankind Jeans and Paige Premium Denim.
Jason Flom is among the most successful music industry executives of all time. He served as Chairman and CEO of Atlantic Records, Virgin Records and Capitol Music Group where he worked with The Rolling Stones, Coldplay and Lenny Kravitz. He has discovered and launched the careers of countless artists including the Stone Temple Pilots, Matchbox 20, Katy Perry, Tori Amos and Kid Rock to name a few.
Rob Kenneally is a senior executive at CAA. A veteran in the TV industry, Kenneally is known for his creative programming. Prior to CAA, he was President at Rysher Entertainment where he headed up development and production for the CBS hit “Nash Bridges” and HBO’s ”Sex in the City.” He also held a senior post at FOX where he handled creative affairs for programming including “Beverly Hills 90210,” “The Simpsons,” and “Married with Children.”
Jonathan Levine is one of the most highly regarded music booking agents. He is currently a partner at Paradigm Talent Agency where he represents numerous artists including The Black Eyed Peas, Fergie, The Black Crowes, The Dead and many more.
Marty Josephson is a founding partner of Stonefield Josephson, an internationally recognized accounting firm specializing in key industries including apparel, retail, manufacturing/distribution and media/entertainment among others.
“In an extremely challenging economic and retail environment, Lyric was fortunate to experience tremendous growth,” said Hanna Rochelle Schmieder, Founder & President of Lyric Jeans, Inc. “We are honored to have such esteemed professionals advising our company as we continue to build the Lyric brands among multiple distribution platforms,” she continued.
Over the last twelve months the company expanded its premium Lyric Culture brand from specialty boutiques to department stores including Bloomingdale’s and Nordstrom. Launched in 2006 as women’s apparel, Lyric Culture now includes men’s, toddler’s and jewelry lines. The company also introduced its moderately priced diffusion brands LYRIX and Lyric Generation into the marketplace at Target and Hot Topic.
About Lyric Culture Lyric Culture is a music-driven premium lifestyle brand involving lyrical content on denim wear, t-shirts, cashmere and accessories. Lyric Culture allows the wearer to express themselves through the words of their favorite song — a modern twist to wearing your heart on your sleeve. (The company has licensing deals with the largest music publishing companies in the world including Warner Chappell, EMI, Universal, Sony/ATV and Disney Music Publishing to name a few and has secured the rights to utilize lyrics made famous by The Beatles, The Rolling Stones, Janis Joplin, David Bowie, Marvin Gaye, Bob Dylan, Fleetwood Mac, and many more. Lyric Culture is currently distributed at Bloomingdale’s, Nordstrom and specialty boutiques in the United States as well as in Australia, Germany, Austria, Switzerland, Canada and the United Kingdom. www.LyricCulture.com




